Smarketing Ebooks
If you've been keeping up, you know that 2012 is the year of Smarketing. If you missed the informational webinars on 12/6 and 12/20, you've got two chances left. (That's the hook. More later)
Smarketing is a 12 step process. Twelve is a wonderful number and to celebrate the twelve steps of Smarketing, I'll be publishing 12 e-books in the first quarter of 2012. That's right. 12 books in the first 12 weeks of the 12th year of the century.
Would you like to help me celebrate? Pick a topic. Ask a question. It's gotta be about sales, selling, prospecting, qualifying, closing, integrating sales with marketing, business development or customer service. Here's the offer. If we pick your question to answer or topic to write on, we'll acknowledge you in the ebook as the person who inspired the book and we'll provide a link to your website, blog, LinkedIn profile, Twitter handle or Facebook page. There's no limit on the number of topics that you can submit, nor is there any limit on the number of times that we can give you credit. So, have at it. Use the comment section to make your submissions. They typically publish within a couple of hours.
You want a sample? My latest ebook, "3 Things You Can Do NOW to Get Sales in Two Weeks!" will be available by Christmas.
Send me an email and I'll reply with your free copy as soon as I get it.
Finally, remember that hook? If you missed the first two webinars on Smarketing, you can catch live performances on 12/27 or 12/28.
OK. Ask your question or suggest the topic in the comment section.
How many sales people use Linked In for leads? Have you found emailing thru Lkin or directly to their posted email address more sucessful? Any tips to share?
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Hubspot covers the mechanics for how to do MOFU email but can you offer any suggestions as to what the series of messages might be. You were telling me about your process of quick small touches to the lead without overpowering them. Do you have any guidance for what to say to them and when ?
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Which came first? Sales or marketing?
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@Amy - Good choice! LinkedIn is a very underused and improperly used tool.
@Don - You bet! Size, topic and timing are all important.
@Carole - OMG!
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