Emotions

We all know about selling to emotions rather than intellect, but check this out.

http://www.emergencemarketing.com/archives/2006/05/appealing_to_a_buyers_pri.php

Posted by Rick Roberge at 5/3/2006 9:25 PM
Categories: uncategorized
 
Trackbacks
Trackback specific URL for this post
  • No trackbacks exist for this post.
Comments
Display comments as (Linear | Threaded)

  • 5/3/2006 10:03 PM Doug wrote:
    Wow, so I just need to ask the prospect to think of some complex formula and then ask for the sale? It might just work.

    Or maybe just keep the intellectual side of the brain busy with enough ROI calculations that they can't figure out. Then you scare the emotional side into thinking they could lose money by not buying.
    Reply to this
Leave a comment

You are welcome to express a point of view even if it is different than mine. You may disagree or even call me out. Although I will read your comment before I publish it, I will not censor it unless it is spam.

Submitted comments are subject to moderation before being displayed.

 Name (required)

 Email (will not be published) (required)

 Website

Your comment is 0 characters limited to 3000 characters.